A Man’s Introduction To Fragrance | Why & How To Wear Cologne Perfume Eau de Toilette

A Man’s Introduction To Fragrance | Why & How To Wear Cologne Perfume Eau de Toilette

Hi. I’m Antonio Centeno. I’m the founder
of Real Men Real Style. Today, gentlemen an introduction to fragrance.
This is in support of my article over at the Art of Manliness. In addition, I’ve got
an article over at Real Men Real Style complete with charts, complete with more information.
Guys, the goal of this video is to get you excited about fragrance, not to give you everything.
Honestly, this is something that you can dive deep into. And, in the support articles, I’m
going to give you more information to go off and check out and to reference and to discover.
And, I promise here at Real Men Real Style, I’ll be getting into more and with that
said, guys let me start this off with a story. So, I’m in Atlanta, Georgia at the airport
about to head out and I am handing the woman there, I’m the last person to get on the
plane. I like to be the last person I just don’t like to sit on the airplane. But,
I’m going in and I give her my ticket as I’m entering and we got a little bit close.
And she immediately said, “You smell wonderful.” And married gut, but I appreciate a compliment
and, she was an attractive woman. And, you know, stuff like that is why you want to wear
fragrance because it does matter. People do notice.
And, when we get down to the why, gentlemen, I can tell you I’ve put tons of articles
out there. I’ve talked about how smell and fragrance is the number one indicator that
women use when selecting a mate. I talked about how fragrance can have an effect on
job performance, it can make you come off as more trustworthy. Really, it has a very
strong primal reaction to people. It also is immediate, so fragrance is one of those
things that in a split second, people can smell it and they instantly like it. And,
again, they’ve engineered a lot of the fragrances, so most of them especially if it works with
your natural fragrance, most people are going to like it, assuming that you don’t violate
the number one rule of fragrance. The number one rule is do not douse yourself,
do not overuse it. Less is more when it comes to fragrance. I recommend any time a man starting
out to use fragrance and 80% of us don’t use it on a regular basis, that you start
off with one spray in the chest area, that way you can cover it up with your clothing
and it’s just to barely. The quote goes that fragrance should be discovered, it shouldn’t
be announced. So, follow that quote and make sure whatever you take from this video that
you don’t overdo it. “Like a bullhorn, your cologne announces
your every arrival four blocks before you get there.”
So, there’s a number of reasons and number of barriers that are keeping a lot of men
out of fragrance. And, I think the number one is we don’t want to look like a fool,
we don’t want to smell bad. And that’s – that’s something that a lot of us just
simply there’s a steep learning curve when it comes to fragrance. If you look out there,
you’ll look at notes, you’ll hear a word terminologies such as, you know, what is the
difference between cologne or toilette or perfume, fragrance. I mean you hear all of
this stuff in trying to make sense of it. Perhaps you didn’t learn it from your father,
you didn’t have any friends that introduced you to fragrance, so there is a steep learning
curve. There also, when it comes to fragrance, a
lot of misinformation. So many people out there they think that fragrance somehow isn’t
for men that to appear — to use fragrance, you’re actually trying to cover something
up. And, guys, I can tell you that the goal of fragrance is to enhance your natural smell.
Does that make sense? So, let’s go ahead and let’s get into
some of the terminologies. So, the word, fragrance, what does that mean? That is the general catchall
term and fragrance simply is what we have is a concentrated perfume oil that’s dissolved
in a solvent usually alcohol and you’re going to see three main types. Now, there
are other types out there and I’ll go into that into more detail over the article at
Real Men Real Style and Art of Manliness. But, if you hear cologne or EDC eau de cologne,
basically we’re talking a 5% solution. Then, up there we’re going to see toilette or
EDT eau de toilette and basically what we’re seeing is a 10%. Now, these percentages can
adjust, you’re going to see toilettes out there that are 11%, 12%, 13%, 14%, but in
general, it’s going to be 10%. Then, we see EDP which is eau de parfum and, this is
going to be anywhere from 15% to in some cases 30%. This percentage and the concentration
is going to have a big factor on how long the fragrance is going to last. It’s also
going to affect the cost. Usually, the higher concentration the higher cost we’re going
to see. So, let’s go ahead and now, let’s get
into the perfume life cycle. The keyword here and you probably heard it before are notes.
You’ve got top notes, middle notes, and base notes. I’m going to start off with
the top notes. So, initially top notes are a light, it’s a very light fragrance and
it’s going to hit you the first fifteen to a hundred and twenty minutes of the – of
the fragrance being applied to the skin on your body. And citrus aromatic, you’re going
to see, and again, I give you a chart over at Real Men Real Style.
But, after the top note after that’s worn off, we go into the middle notes and that’s
going to be anywhere from thirty minutes and it can last up to five hours. So, what we’re
going to see here in the middle or the heart notes are this is going to be a bit heavier,
we’re going to see florals, we’re going to see greens, we’re going to see fruity,
we’re going to see spicy fragrances. And, there are thousands of different fragrances
out there. [0:05:25]
At the bottom of the pyramid is the base note. And this is what everything is build off of
depending on what base note they choose, it depends on how long the fragrance is going
to last, but these are going to be oftentimes the boldest notes and they’re going to come
from the woody and the balsam family. With these, you’re going to see oftentimes lengths
of two, in some cases almost twenty four hours. Twenty four hours is extreme, usually at the
most we’re going to see probably about six to eight hours on average. Again, depends
on the concentration and the type of perfume it is. So, that’s the perfume lifestyle.
Now, let’s get on to how to apply. This is something a lot of guys are embarrassed
to ask and they’re curious. Now, but the general rule of thumb is the warmer the area
of the body, that’s where you’re going to want to apply. The exception to that rule
is I say you shouldn’t probably be applying it to your crotch area. That’s not normally
where we’re going to be going around and smelling each other, but it is something I
think the chest is a great place to start, then we can go to the neck, the lower jaw,
your shoulders are an option, but many guys ahead of that are going to put it on the wrist
and they’re going to put it on the inner elbow. Those are all great locations.
Now, you don’t want to hit them all. You want to initially choose one, that’s why
I like to choose the chest, you can move up and get the neck, that’s going to basically
project stronger. For men that like to apply perhaps two – two squirts, they’re going
to apply one to each wrist or one if you want to keep it a bit more damp, then you’re
going to keep it on the inner elbow. Does that make sense?
Again, there are couple of rules though and these are things I see guys doing. Don’t
apply it to your wrist and think you can rub it around. This is called — basically it’s
called killing the note and you don’t want to do that. Another thing you’ll see some
men do is they’ll spray and they think they can walk through it. Don’t do that, all
of the fragrance almost always falls to the floor and it’s a complete waste. In addition,
don’t spray on your clothing. The key with fragrance and one of the barriers
that a lot of men, you know, get scared with fragrance is every fragrance reacts differently
to every single body chemistry. So, you need to apply directly onto your skin and, again,
this is how you’re going to choose the right fragrance for you. So, that’s going to be
the next part I’m going to get into. Okay. So, first off, a man should choose his
own fragrance, don’t let other people choose it for you. Don’t let women choose it for
you. The biggest mistake men make is they just accept the fragrance as a gift and what
happens is that they get something that they wear to thank the person and they never wear
it again because they don’t like it. A man can naturally select the fragrance which will
enhance his natural smell. Part two is use others’ opinions to basically
reinforce your own decision. And, take it with a grain of salt, some people aren’t
maybe going to like the fragrance, but pay attention to how many people notice what people
say about it. If a lot of people are repulsed by the fragrance, you may actually want to
rethink your strategy there. Point number is to try and don’t do what’s
called a blind buy. Don’t just buy and hope, you know, based off reviews because, again,
you want to try it. You can try up to four fragrances at a time. The way to do that is
to go into a department store and actually know what you’re doing, don’t let them
pressure you into a sale initially, you want to apply one on each wrist, one of each inner
elbow, use coffee to kind of reset your palate and smell them at various points; the one-minute,
five-minute, thirty-minute, two-hour marks. You get the picture.
Another way is there are some pretty cool services out there that are coming up that
are going to enable you and I have to admit I’m building one over at Real Men Real Style.
So, if you’re curious about a service that would deliver some fragrances to you and basically
be able to help you select so you can do this at home. I live in a small town, I don’t
have access to a lot of great department stores in my area. Definitely go check out Real Men
Real Style, I’ll link to that down below and you can check it out. But, guys the key
is you’ve got to find the right fragrance for you.
So, last question I’m going to end this with is, how often to wear a fragrance, when
to wear a fragrance? I think you should wear a fragrance every single day, and why? Because
you want to get used to it, you want to understand it, you want it to become a habit. If fragrance
didn’t matter, you wouldn’t deodorant, right? You wouldn’t care if you smell bad.
We have to think this is a negative way, actually try to use it in a positive way. Actually,
have a fragrance that is about who you are and really is something that becomes part
of your style. So, guys let me know what you think in the
comments down below. This is just a primer, I’m going to get into more fragrance over
at Real Men Real Style. I’ve already got a number of scientific studies and, if you
want to learn more about fragrance, go over to Real Men Real Style and the article over
at the Art of Manliness over at Real Men Real Style. I’m actually going to have where
you can give me – you can basically give me some information about you and get access
to an early version of an entire eBook that we’re putting out on how a man can understand
a fragrance. That’s it guys. See you in the next video.
Take care. [0:10:26] End of Audio

100 Replies to “A Man’s Introduction To Fragrance | Why & How To Wear Cologne Perfume Eau de Toilette”

  1. http://www.realmenrealstyle.com/introduction-to-fragrance/ – Click here to read the article about A Man’s Introduction To Fragrance | Why & How To Wear Cologne

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  2. I use a spray anti-perspirant. I don't only spray it under my arms but I also spray it other places where I sweat like under my neck. Do you recommend me wearing a cologne since I wear an anti-perspirant on my body that has a scent. Should I wait till after about an hour or so of using my anti-perspirant before I use cologne?

  3. This is an informative video. I would recommend using fragrance free lotion & deodorant, so nothing interferes with the fragrance

  4. Haha, love how you used that real men of genius commercial. Reminds me of how back when I was in high school. You could smell those guys from across the freaking hall. Instead of actually bathing, they would just apply a bunch of axe body spray or cheap cologne. We would call that the "douche shower." Nothing is worse than B.O. combined with too much axe.

  5. Mr Antonio you rocked this one!!
    I can't wait to go to the department store and try this out!
    And by the way I'm the guy who's 22 and got all my fragrance from my mom. -I know better know!

  6. mr antonio can we wear jackets in summer as well? by jacket i dont mean leather jacket but the jacket you are wearing.

  7. I just subscribed ! Lot of good material you have!

    Let me know if you like my fragrance reviews.
    I will buy some hardware that will help me improve the image and sound, so next reviews will look different.

  8. I really appreciate what you are doing! You are helping with advice all our community. When you have time please take a look at my chanel, I reviewed some fragrances in an interesting way, please comment there on my chanel and let me know what you think of it.
    I will improve the quality with some new hardware!
    Thank you!

  9. I think people feel better with someone perfumed up because even if they're odor free, they still won't feel comfortable getting too close, especially on the train/bus, afraid to smell they don't want to. I wear it to give an image that I'm clean and it's okay to stand near me.

  10. thank you for this. I recently purchased versace man and victoire lomani intense. and i've gotta say what i did was right. i sprayed it on my wrist one on each side and the azzaro chrome one on my elbow. after about 2 hrs of walking around the mall i ended up getting te 2 mentioned above.. what i kind of regret is that the chrome's scent stuck around much longer and i only learned about it after i got home and fell asleep. woke up and it was the strongest one that swas still there.. will surely buy it when i get the money again.

  11. also should i s top using scented body wash and just stick to ergular soap like irish spring or something? cuz i use both when i bath for good measure but i feel like using body wash might affect my perfume

  12. Hi I have a question about using either Eau de Toilette or Eau de Parfum after shaving, or in my case applying beard oil.

    My normal routine would have me leaving the bathroom in the morning after applying beard oil to my beard (all the ones I use have a fragrance of some kind that lasts up to about half an hour). If I decided or circumstances dictated that I be clean shaven I'd go down the safety razor route and would be leaving the bathroom after applying either an aftershave or balm. Either which are likely to have a stronger and longer lasting fragrance than beard oil.

    Would I have to ensure my EDT/P compliments either my beard oil or aftershave? Or unless there's some weird clash can I just assume that the earlier scents would die away to leave the EDT/P scent standing out on its own?

  13. I loved your video. It's a great summary. I made my own fragrance application video and it seems I favour more sprays than you!!!!

  14. hi when you got the compliment about your cologne on the plane how many sprays and where did you apply it thanks kev

  15. hi, i lived in tropical area, that means its hot and i tend to sweat quite much. so should i reapply edt when i feel over sweating or what? cause when im going to see a client, i always have to be fresh and confident too. i dont want to abuse the fragrance and gave the client an overwhelming smell because i use to much of it and yet i dont want to be smelly cause of the sweat. any suggestion?

  16. Hi, I've been searching for a blind test on fragances, but, maybe for not being native english speaker, I can't find anything more than anecdotal evidence. Do you know any study about this matter?

  17. We're an online retailer of perfumes/cosmetic products in Singapore (http://xiaomei.com.sg) and maybe we're wrong, but it seems that there're not many good videos or tutorials out there when it comes to perfumes/fragrances for men.

    Happened to chance across this while surfing the web. We find this video to be indeed quite useful for our male customers so we've decided to share it on our FB page at https://www.facebook.com/xiaomeisg/posts/1753472068260995

    Congrats Real Men Real Style, you've got yourselves a new subscriber – us! Looking forward to more great videos

  18. Great guide! How would you solve the problem of having multiple sources of fragrances? My hair styling wax has a fragrance, and my after-shave has a fragrance. I can't myself discern if these conflict or overpower each other or not, and if they do, how would I fix it? It's not easy to find unfragranced versions.

  19. What, in your estimation, is THE manliest, most masculine fragrance ever made>? I am researching scents for men, not pretty-boys. Most modern-day designer frags might as well be worn by a woman…

  20. Many workplaces have a scent free policy, so it isn't socially acceptable to wear cologne in a lot of places these days. I used to wear it all the time and I would spend a lot of my money until I found out about the dangers about wearing cologne and I would tell people not to wear it anymore due to potential health risks. Well, that was too late for me until I developed a spinal cord tumour that almost left me permanently wheelchair bound. It took forever for a diagnosis until I got a MRI and I ended getting surgery for the tumour to be removed. The surgery was a complete success and my neurosurgeon never knew why I got the tumour, but I had a feeling that it was caused by my somewhat heavy cologne use and the stress I had to endure at school. I had perfect health until I started wearing cologne for almost a time span of 3 years. The risky part of cologne or any perfume is that manufacturers aren't require to list the exact ingredients of the fragrance. To be on the safer side, I recommend people to spray cologne or any perfume on their clothes and not their skin. Most women these days like men who smell neutral like a bar of ivory soap.

  21. Dear RMRS: thank you for the very informative video. I have a question that you (or anybody in the chat) could answer regarding the application of cologne / eau de toilette – specifically, behind the ears.

    I've heard and read conflicting advice / arguments about this. Some say 'apply behind the ears' as it is a pulse point like the neck and wrists. Others say 'don't apply behind the ears' because that area can be quite oily, which in turn can change the scent of the perfume that's being applied.

    What do you (and other people) think – apply or avoid? Thanks in advance!

  22. can deodorants body spray be used with fragrances or cologne?. also can it be used instead of fragrances or cologne

  23. Hello, if I wear a watch and I apply my fragrance on my wrists does the fragrance harm the leather band?(sorry for my bad english)

  24. First compliment from my side is that your presentation is highly professional… "BACKGROUND"(light grey) and the color of your SUIT, your standing position… every single thing captured the attention and made me watch the whole presentation….
    and of course, it was really very informative.
    Thank You !!

  25. Thank you Antonio! I'm a new sub catching up on all your videos. Currently wearing mostly van huesen shirts and slacks. As well as cheap rubber soles pleather shoes. I'm trying to step up in style for work. I've already signed up for your email subscription and downloaded your shoe guide. Thank you for your time and services. I look forward to many compliments and job promotions.

  26. I picked up the Pierre Cardin Pour Monsieur cologne from a drug store at a very large discount, it has a very interesting smell

  27. I have a collection of different colognes I never knew how to properly use them every time I spray them on I rub it on my arms this video really helped

  28. I don't have a dad. You and alpha m are my substitutes, teaching me how to dress, behave and be the gentlman my girlfriend now loves. Thank you for making me a man.

  29. Thank you for your video. Very well organized and presented, no wonder why so many folks are watching. Keep them coming!

  30. Excellent presentation and information. You have a gift for this and i'm definitely interested in learning more. Thanks alot.

  31. This is just beautiful and amazing. I'm a sucker for perfumes and its really good to know some points to ponder. Thank you for sharing.

  32. Antonio, would it be appropriate to use 2 different fragrances at the same time? what are the pros and cons of this? would be great if you could reply to my question. great video by the way. I've taken away some great tips from this, thank you ☺

  33. Thank you for the useful information. I use a vaporizer to carry my EDT around, and many times struggle when I have to change a fragrance as the bottle will have residual smells of the previous fragrance. It would be nice if you could show how we can properly recycle a fragrance vaporizer bottle. Cheerios.

  34. what about AXE sprays for more active people, or rather what do you wear in hot weather when your sweating ?

  35. Do you guys know other brands that has a similarity fragrance like Salvatore Ferragamo Acqua Essenziale??? please let me know 😉

  36. My only issue is the whole over spraying thing.
    It really depends on the scent (its note breakdown), your body, the weather/season, the setting, and the % solution to determine how many sprays you need.
    YSL L'homme requires 5+ sprays to be anything more than a skin scent after 1 hour on my skin.
    Paco Robanne's 1 million takes 1-2 sprays and it lasts and projects for 5+ hours.

  37. and i never knew i was using cologne as i was using it wrong lik e a body spray……. pour homme is my father's and my signature scent

  38. Try Floris- Leather Oud. Very expensive but leave an absolute Heavenly smell on your body for hours. If you cant find a store in your area to try, you can order samples online or just take my word for it an order it because you and other people around you will enjoy it.

  39. I'm learning allot from your videos, and bouncing ideas off of my brothers and friends.
    On #2 listen to peoples compliments:  Keep in mind that friendly people sometimes make compliments because you like it so much that you bathed in it.  IE: wear an orange tie and watch how many people say, "Nice Tie!:.

  40. Insane video. Just wanted tips and dos and don'ts and this video delivered. Recently got a job working with fragrance (not something I wanted to do, just what was available). Stuff like this makes me take pride in learning more about fragrance. Plus now I smell good ahhaha

  41. Most fragrances are petro-chemically based or synthetic and transdermally toxic. Go with herbal essential oils whenever available.

  42. Wow what a hell of a video just started getting into collecting fragrances, a big step away from firearms and knives lol. I have gotten some pretty good ones to sample though can't say I'm a fan of creed but really appreciate Chanel Bleu.

  43. What about the toxicity of fragrance and potential damage to hormones? Personally, I buy higher end fragrances, $50+ and only apply sparingly. 3 sprays for most and of course, never inhale the stuff. Just looking for other people's insight.

  44. I was looking for something on steeping cologne ever noticed how sometimes your favorite scent doesn’t smell as good and tell you’ve use some of it and it’s gotten some air in the bottle?? Dolce Cabanna the one that’s a sent for me it didn’t smell very good until I used it about three times and it sat in my closet for a week then it really smelled super strong!!

  45. Hi, at 8:41 seconds you said to drink coffee to reset your palette after applying 4 different scents. I don't drink coffee. Is there something else I could do?

  46. I really learned a lot from this video 🤗
    Five stars !! 🖐👺 a real pro 🙂
    ✋😆 a new subscriber here ❤

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